Search Engines and Newspapers are Lagging BehindSocial Media for the News Sharing
At time, staying up-to-date with
the world news seems overwhelming. But, when people start realizing that how
much it is important to keep them on top, they will surely begin reading and
watching the news programs. According to a research, it is examined that the US
and UK public are least interested in world news. They find it quite boring to
read the newspaper and watch the news channel of any other nation.
If newspapers and TV channels are
not the source of news sharing these days, then on which source young
population of the world is relying? Well, new researchers have empirically
proven that it is the news feeds of social media networking sites who are
sharing latest news with the young generations. News feeders have realized the
importance of news and they felt as their responsibility to educate their young
citizens about the latest happenings in the world.
Catching fire of news feeds on
the social media has admitted that most of the people are experts in some area.
They love to share their news feeds especially when their friends are looking
up for them. This current trend has demolished the sales of newspapers and
viewership of e-newspapers. They become the influencers and can never be
replaced.
A survey done by the news channel
has revealed that most of the news telecasted on the news channels and news
papers are articulated on the social networking sites. These news feeds are
basically originated and collected by the media reporters and news analysts. In
this area BBC news is the biggest news source for the Twitter. It shares almost
749,974 tweets per month originated by BBC. (This survey and statistics is
shared by Rippla.com). The same survey has discovered that for Facebook, BBC is
the second most news source. The leading position of news source is Mail Online
for the Facebook. On the other hand,
Wall Street Journal, The New York Times and Washington Post are also the source
of news for the news feeders of social media sites. The reason for considering
them as the source, is to avail reliable & authenticate information . The
news feeders of social media sites also aimed to become the most reliable
source of news like these mediums.
For a recent study the statistics
of people has been revealed who prefer social sites for news sharing and
finding. It is explored that the people between the age 16 to 24 are twice as
likely to search the news on social media networking sites than the search
engines. Whereas, the older generation still prefer the search engines and
newspaper for news finding rather than the social media sites. Almost 33% of
the people above 45 years prefer search engines and locally published
newspapers and only 11% prefer social media sites.
Research has also revealed that Facebook
is deemed to be the most important source of news sharing. Almost 55% of the
news is shared by the news feeds of Facebook. E-mails are the second most
important medium of news sharing, accounting 33% of news sharing. Twitter is
grabbing 23% of news sharing market. On the other hand, LinkedIn and Google are
the least popular medium for sharing the news.
No comments:
Post a Comment